Wallet & ledger
Your brand wallet is the single account for campaign money. Behind it, every movement is a ledger entry — a fixed, ordered, auditable record. If a worker retries an operation, the entry cannot be duplicated.
The entry types you'll see
| Type | What it means |
|---|---|
| Deposit | Money you added to your wallet. |
| Budget freeze | Your committed budget moved into escrow when a campaign launched. |
| Escrow lock | Part of the escrowed budget earmarked against a specific deal when terms were agreed. No money moves — it's an earmark. |
| Escrow release | An agreed rate paid to a creator on verified publication. |
| Sample reimbursed | A creator's out-of-pocket sample cost returned to them from your escrowed budget. |
| Budget refund | Unused escrowed budget returned to your wallet at campaign close. |
What stays visible to you
- Your wallet balance and every transaction above.
- Your committed budget, cost-to-date, and the real rate agreed with each creator.
What stays private
- Other brands' campaigns, wallets, and conversations — isolation between brands is absolute.
- The real human identity behind persona-fronted messages: every turn is attributed to the creator or the bound persona, never to the person who happened to write it.
All amounts on the platform are USD — there is no multi-currency accounting behind the scenes. :::info Need a hand? Contact us — a human will get back to you. :::